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Chapter 2: Search Engines
Idea 8: Google AdWords
While Google is a truly excellent search engine, it also offers a truly excellent advertising program, AdWords .
- AdWords adverts are shown both on Google, and on many content sites (they are targeted to the content of the page containing them).
- Setting up AdWords adverts can be quite hard work, unless you have software like Ad Word Generator. (because Google have some strict rules which you must comply with)
Related Resources:
- Google AdWords
Google's Advertising Program.
- AdWords Secrets Revealed
eBook about to profit from Google AdWords. Contains 25+ tips.
- Mastering Google AdWords
eBook optimizing Google AdWords advertising campaigns, including how to cut costs, increase click-thru-rate, and retain top position.
- Ad Word Generator
This software takes the pain out of creating AdWords ads.
- AdWord Equalizer Suite
This software is designed to help you find the most profitable products to market using AdWords, and the best keywords to use.
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